Communications Apprentice

Posted 11 days agoExpires in 26 days
Hereford
Apprenticeships
8500

Communications are crucial to every organisation. It’s all about promoting and explaining the value of your organisation to a wide audience. As a communications apprentice in the Church of England in Herefordshire and South Shropshire, you’ll interact with a wide range of people.

To read more about the apprenticeship programme please visit The Cambridge Marketing College and follow the pages to the PR and Communications Assistant apprenticeship

With the Communications Director, you will be trained and supported to manage and monitor communications on behalf of the Diocese of Hereford helping to deliver the communications strategy in support of the Diocesan vision

  1. You will work with the Communications Director and Digital Communications Officer to help build the communications plan.
  2. Spend time learning and understanding the operations and structures of the Diocese of Hereford and Church of England
  3. Use IT effectively to support campaigns – will learn how to use bespoke social media / PR software, such as media databases and media monitoring tools to deliver activity.
  4. Build effective relationships & interpersonal communications – including developing contacts within the media and presenting ideas to stakeholders, colleagues and other interested parties in formal and informal settings.
  5. Learn how to assist campaigns by carrying out many support tasks - including desk research, event co-ordination, database management and reporting in compliance with agreed service / performance levels.
  6. Learn how to produce content (including but not limited to press releases, policy statements social media posts, leaflets, op-eds, feature pitches, live events) by using an accurate and effective written communication style tailored to different audiences and media.
  7. Will learn how to distribute content produced to maximise positive communications opportunities by:
    1. Using media relations process, pitching in stories as directed.
    2. Creating media / influencer lists for use by colleagues when required.
    3. Using all key digital / social channels, networks and platforms.
    4. Using search marketing techniques, email marketing and paid media. Including the use of Google, Facebook and Twitter Business Manager tools.
  1. Will learn how to evaluate results by:
    1. Using appropriate systems and software to accurately log and archive content outputs and results (e.g. coverage, social media reach, event attendance).
    2. Reporting back on findings and activity in a meaningful way to your manager.
    3. Analysing the impact of communications activity, using quantitative data and updating analytical dashboards.

We are looking for someone to help deliver creative content across a range of platforms to enhance our engagement with the communities we serve and also our clergy and churches.
This is an ideal opportunity for the right person to learn and earn at the same time. We are looking for someone who is digitally savvy, who is enthusiastic, inquisitive, and has a can-do attitude.

Please complete the application form and return to HR@hereford.anglican.org

To arrange an informal discussion, please contact Communications Director: Sarah Whitelock
Email: Sarah.Whitelock@hereford.anglican.org
Mobile:07889 186316